Metuchen Chamber of Commerce
2016 Business Education Series

Online Marketing

The Metuchen Chamber of Commerce has teamed up with Constant Contact and
e-Dynamic Marketing to bring you a three-part education series on what’s new in online marketing.

If you are struggling to make social media work for your brand or if you need help strengthening your email marketing efforts, this three part series is for you. This series is designed to help you plan and organize your online marketing, starting with a brand strategy, setting actionable goals and working through the most effective best practices to create a plan of action for your business.

Each seminar features two sessions and a hands-on breakout session to help you put these tactics to work for your brand. You will leave each session with an action plan to help you implement what you learn right away.

If you are struggling to make social media work for your brand or if you need help strengthening your email marketing efforts, this three part series is for you. This series is designed to help you plan and organize your online marketing, starting with a brand strategy, setting actionable goals and working through the most effective best practices.

Seminar One:  Strategy and Brand Development
April 5th from 9am - 12 Noon

Session One: Online Marketing Strategy and Brand development
Developing an effective strategy and actionable goals for online marketing.

Session Two: Content Marketing
Crafting what you say and how you say it to attract and engage your customers

Seminar Two:  Email Marketing
April 12th from 9am - 12 Noon

Session One: The Power of the Inbox
Email marketing incredibly simple, yet powerful.

Session Two: Building Your List and Increasing Your Open Rates
Simple, yet effective strategies to grow your list and to build subject lines that get your emails opened.

Seminar One: Social Media
April 19th from 9am - 12 Noon

Session One: Social Media Basics: What channels are right for you?
Leveraging the power of social media for your business, selecting the right platform, what to post and how often to post.

Session Two: Editorial Calendar
What to write and how to manage daily social media postings to attract and engage customers. Using an editorial calendar to help you automate your online posts so you can make the most of your time.

Register Now!